Course curriculum

    1. COURSE DESCRIPTION

    2. COURSE LEARNING OUTCOME

    1. New Lesson

    2. Lesson 1: Understanding the role of pricing in business

    3. Lesson 2: Basic pricing concepts and terminology

    4. Lesson 3: Overview of different pricing strategies

    1. New Lesson

    2. Lesson 1:Identifying and calculating business costs

    3. Lesson 2 :Fixed vs. variable costs

    4. Lesson 3: Importance of understanding your cost structure

    1. New Lesson

    2. Lesson 1: Analyzing competitor pricing

    3. Lesson 2: Understanding market demand and customer expectations

    4. Lesson 3: Using market research to inform pricing decisions

    1. New Lesson

    2. Lesson 1: Principles of value-based pricing

    3. Lesson 2: Assessing the value of your product or service to customers

    4. Lesson 3: Implementing value-based pricing strategies

    1. New Lesson

    2. Lesson 1: Psychological factors affecting pricing decisions

    3. Lesson 2: Techniques like anchoring, charm pricing, and price perception

    4. Lesson 3: Impact of pricing on customer behavior and decision making

About this course

  • Free
  • 42 lessons
  • 0 hours of video content

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